Microsoft Confirms Zune
Categories: Business
It's official. Microsoft has released details about confirmed the existence of Zune, the portable music player that is prematurely being called an iPod-killer. Michael Gartenberg of Jupiter Research has a good analysis. Says he: "It's going to be hard for them to create the same level of cachet that Apple has with the iPod."
UPDATE: There's a guerrilla-marketing site here.
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